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We see our customers as invited guests to a party, and we are the hosts. It’s our job every day to make every important aspect of the customer experience a little bit better.

Jeffrey Preston Bezos

Amazon Shareholder Letter, 2013 · Gecheckt op 3 maart 2026
We see our customers as invited guests to a party, and we are the hosts. It’s our job every day to make every important aspect of the customer experience a little bit better.

Analyse

The phrasing “We see our customers as invited guests to a party, and we are the hosts…make every important aspect of the customer experience a little bit better” is verbatim from Bezos’s 2016 Amazon shareholder letter. A review of the 2013 letter shows no such passage. Thus the statement misattributes the source year while correctly quoting the content.

Achtergrond

Jeff Bezos regularly uses the ‘guest at a party’ metaphor to illustrate Amazon’s customer‑centric philosophy. The 2016 letter emphasized this theme, whereas the 2013 letter focused on other topics such as long‑term thinking and infrastructure investment.

Samenvatting verdict

The quote is accurate but it appears in Jeff Bezos’s 2016 shareholder letter, not the 2013 letter.

Geraadpleegde bronnen

— Amazon 2016 Shareholder Letter (PDF) – Jeff Bezos, December 2016, section “Our Customer Obsession.”
— Amazon 2013 Shareholder Letter (PDF) – Jeff Bezos, December 2013, full text review.