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Education, education, education.

Anthony Charles Lynton Blair

1996 Labour Party Conference, campaign slogan · Checked on 10 June 2026
Education, education, education.

Analysis

The phrase was prominently featured in Blair's speech at the 1996 Labour Party Conference, emphasizing the party's priority on education reform. It became a defining slogan of his campaign and early premiership. Multiple reputable sources, including transcripts and media reports, confirm this.

Background

Tony Blair became leader of the Labour Party in 1994 and used the 1996 conference to outline his vision for the UK, with education as a central theme. The repetition of 'education' was a rhetorical device to underscore its importance. Labour won the 1997 general election in a landslide, partly due to such messaging.

Verdict summary

Anthony Charles Lynton Blair did use 'Education, education, education' as a key slogan during the 1996 Labour Party Conference.

Sources consulted

— BBC News: '1996: Blair's education, education, education speech' (1996)
— The Guardian: 'The speech that launched New Labour' (2007)
— Labour Party Archive: '1996 Conference Transcript'